Data Driven Marketing Blog
Websand blog posts related to the art of data driven marketing and how developing a data strategy for your email marketing can make a huge difference. After all you can’t send email without customer data!
6 Steps to a Successful Drip Email Marketing Sequence
Setting Up A Drip Email Marketing Sequence We’re big fans of automation here at Websand. We love the kind of email marketing where customers only… Read More »6 Steps to a Successful Drip Email Marketing Sequence
The Websand Guide to Setting Email Marketing Goals
The Websand Guide to Setting Email Marketing Goals Let me ask you a question. Do you know how effective your email marketing is? How would… Read More »The Websand Guide to Setting Email Marketing Goals
Getting Subscribers Onboard
Subscribers: Activate! aka Getting Subscribers Onboard Introduction You’ve set up your email marketing software, Websand of course. It’s connected to your website, using our API,… Read More »Getting Subscribers Onboard
Dark Art of SEO and how it applies to email marketing
Dark Art of SEO and how it applies to email marketing Email marketing is a great way to keep in touch with your customer base.… Read More »Dark Art of SEO and how it applies to email marketing
Why should you place a value on your time?
According to Charles Darwin, “a man who dares to waste one hour of time has not discovered the value of life”. Darwin wasn’t known for… Read More »Why should you place a value on your time?
Why should you switch to Websand from Mailchimp?
Why should you switch to Websand from Mailchimp? Before we start, we are not about to mud sling. It’s not classy, and it’s not helpful.… Read More »Why should you switch to Websand from Mailchimp?
What are you going to do with all that data?
What are you going to do with all that data? “What are you going to do with all that data?” aHere at Websand, we pride… Read More »What are you going to do with all that data?
In 2024, Keep Your Customers Close, and Your Prospects Warm
Want to grow your business? Keep Your Customers Close, and Your Prospects Warm Way way back in January 2018, Mark Zuckerberg announced he wanted to… Read More »In 2024, Keep Your Customers Close, and Your Prospects Warm
The importance of data management and consistency for email marketing
The importance of data management and consistency within your marketing programmes When it comes to email marketing, do you apply data management to the inputs… Read More »The importance of data management and consistency for email marketing
Building your data driven email marketing plan
Creating your data driven email marketing plan. Email marketing is a data driven exercise. If you don’t understand your data, it’s pretty likely that you… Read More »Building your data driven email marketing plan
3 easy steps to create a show-stopping email marketing plan
3 easy steps to create a show-stopping email marketing plan After all the furore about the programme switching channels, the latest series of The Great British… Read More »3 easy steps to create a show-stopping email marketing plan