Websand blog posts related to the strategic implementation of Agile marketing within email marketing, developing data strategy or marketing automation planning.
How does an e-commerce business deal with Brexit? That’s a question I asked Carl Marsh, founder of ICEGRIPPER, a successful e-commerce business which sells products… Read More »Brexit – an e-commerce business guide. The four things you need to know
Subscribers: Activate! aka Getting Subscribers Onboard Introduction You’ve set up your email marketing software, Websand of course. It’s connected to your website, using our API,… Read More »Getting Subscribers Onboard
According to Charles Darwin, “a man who dares to waste one hour of time has not discovered the value of life”. Darwin wasn’t known for… Read More »Why should you place a value on your time?
Create a marketing strategy for your customer journey When reviewing your marketing plans, reviewing your customer journeys are a great place to start. If that sounds… Read More »Marketing your customer journey
Your Marketing ROI This post is about improving your marketing ROI, and that’s really important because whenever your marketing ROI is growing then you are… Read More »Create a winning marketing ROI – PPC vs Email Marketing
Thinking Differently about Marketing Automation For Marketing Automation, like most most things in business, without a plan it’s difficult to succeed. And planning is absolutely… Read More »Planning for Marketing Automation Success
Trigger Email vs Campaign Email. The marketing world is moving towards marketing automation. But making the move from email marketing to marketing automation can give… Read More »The email marketing dilemma – to trigger or not to trigger
Winning at Marketing Automation – taking lessons from Sport Whatever you do in life you want to be successful at it, since you’re reading this… Read More »Start winning at Marketing Automation
…and how you can improve your marketing and grow your business using your customer data. What you can learn from your customers? The best market… Read More »Why the best market research is sales
It’s all about getting the message in the right hands In American football, it’s the job of the quarterback to control and win the game.… Read More »How to become an email marketing quarterback
