Why GDPR is a good thing
Why GDPR is a good thing (or how to stop fearing your data) Yes, we’re going to use a dirty word in this post. And… Read More »Why GDPR is a good thing
Saul Gowens
Founder and CEO at Websand. Saul has involved with data driven marketing for 20+ years from building corporate loyalty programmes to helping SME's unlock growth by understanding more about the data they collect. Saul is also an associate Lecturer at Northumbria University on digital marketing and accredited GDPR consultant
Email Copywriting: The 4 Best Proven Email Copywriting Formulas for E-commerce
The 4 Best Proven Email Copywriting Formulas for E-commerce. If you want success for your email marketing, you need to use proven email copywriting formulas. Why… Read More »Email Copywriting: The 4 Best Proven Email Copywriting Formulas for E-commerce
Integration and Segmentation – the key awesome Email Marketing
Integration and Segmentation: Your Awesome Email Marketing BFFs Henry Ford first put the moving assembly line into operation in 1913. This manufacturing innovation slashed production… Read More »Integration and Segmentation – the key awesome Email Marketing
The first Websand Top 10 best email newsletter listing 2020
The Websand Top 10 best email newsletter listing 2020 Marketers use Websand to send email marketing, and that means we are responsible for the sending… Read More »The first Websand Top 10 best email newsletter listing 2020
6 Steps to a Successful Drip Email Marketing Sequence
Setting Up A Drip Email Marketing Sequence We’re big fans of automation here at Websand. We love the kind of email marketing where customers only… Read More »6 Steps to a Successful Drip Email Marketing Sequence
Building curated newsletters
Use Email to Deliver A Curated Newsletter The word ‘newsletter’ can conjure a range of images for email. Some businesses use them to update customers… Read More »Building curated newsletters
How to make your email marketing strategy work for you
Let’s make your email marketing strategy work for you. Way way back in May 2018, inboxes all over the EU groaned beneath the weight of… Read More »How to make your email marketing strategy work for you
The Websand Guide to Setting Email Marketing Goals
The Websand Guide to Setting Email Marketing Goals Let me ask you a question. Do you know how effective your email marketing is? How would… Read More »The Websand Guide to Setting Email Marketing Goals
Getting Subscribers Onboard
Subscribers: Activate! aka Getting Subscribers Onboard Introduction You’ve set up your email marketing software, Websand of course. It’s connected to your website, using our API,… Read More »Getting Subscribers Onboard
Find an extra 10% from your email Marketing with the Websand Email Segmentation Wizard
Create your own magic with the Websand Email Segmentation Wizard It’s Friday night. You’ve logged into Netflix and you’re in the mood for a movie.… Read More »Find an extra 10% from your email Marketing with the Websand Email Segmentation Wizard
It’s never too late to start your email list
It’s never too late to start building your email list With all the furore around GDPR, you may wonder if an email list is more… Read More »It’s never too late to start your email list